@font-face {
  font-family: 'Outfit';
  src: url('assets/fonts/outfit-variable.ttf') format('truetype');
  font-weight: 100 900;
  font-display: swap;
}

@font-face {
  font-family: 'Prompt';
  src: url('assets/fonts/prompt-regular.ttf') format('truetype');
  font-weight: 400;
  font-display: swap;
}

@font-face {
  font-family: 'Prompt';
  src: url('assets/fonts/prompt-semibold.ttf') format('truetype');
  font-weight: 600;
  font-display: swap;
}

:root {
  --canvas: #f7f8f4;
  --paper: #ffffff;
  --wash: #edf1e8;
  --navy: #264580;
  --navy-deep: #1e3a6e;
  --navy-soft: #4a5e75;
  --sage: #96bb79;
  --sage-soft: #e4eedb;
  --sage-deep: #3f5f2b;
  --lavender: #eee9f1;
  --purple: #76548f;
  --rule: #d5ddcf;
  --focus: #1263b2;
  --font-display: 'Outfit', 'Segoe UI', sans-serif;
  --font: 'Prompt', 'Segoe UI', sans-serif;
  --ease: cubic-bezier(0.16, 1, 0.3, 1);
  --fast: 220ms;
  --slow: 900ms;
  --gutter: clamp(1.5rem, 5vw, 4.5rem);
  --header: 4.75rem;
  --radius-choice: 0.75rem;
  --radius-photo: 1.25rem;
  --radius-film: 0.875rem;
  --product-image-saturation: 80%;
}

*,
*::before,
*::after {
  box-sizing: border-box;
}

html {
  scroll-padding-top: calc(var(--header) + 1.5rem);
  scrollbar-color: #aabca1 var(--canvas);
}

body {
  margin: 0;
  background: var(--canvas);
  color: var(--navy);
  font: 1rem/1.65 var(--font);
  -webkit-font-smoothing: antialiased;
}

::selection {
  background: #d5e3c9;
  color: var(--navy);
}

a,
button,
input {
  -webkit-tap-highlight-color: transparent;
}

a {
  color: inherit;
  text-decoration: none;
}

button {
  font: inherit;
  color: inherit;
  cursor: pointer;
}

button,
a,
input {
  touch-action: manipulation;
}

button:focus-visible,
a:focus-visible,
summary:focus-visible,
input:focus-visible + span {
  outline: 3px solid var(--focus);
  outline-offset: 5px;
}

a:active,
button:active {
  transform: scale(0.97);
}

img {
  display: block;
  max-width: 100%;
  height: auto;
}

main img[src$="puffpaws-current-pack.webp"],
main img[src$="puffpaws-current-scene.webp"],
main img[src$="puffpaws-care-guide.webp"] {
  filter: saturate(var(--product-image-saturation));
}

h1,
h2,
h3,
p,
figure {
  margin: 0;
}

h1,
h2,
h3 {
  font-family: var(--font-display);
  font-weight: 500;
  line-height: 1.07;
  letter-spacing: -0.03em;
}

h2 {
  font-size: clamp(2.375rem, 4.3vw, 4rem);
}

p {
  max-width: 65ch;
}

a svg {
  width: 1.125rem;
  height: 1.125rem;
  fill: none;
  stroke: currentColor;
  stroke-width: 1.5;
  stroke-linecap: round;
  stroke-linejoin: round;
  transition: transform var(--fast) var(--ease);
}

a:hover svg {
  transform: translateX(5px);
}

.contact-label {
  display: inline-flex;
  align-items: center;
  gap: 0.45rem;
  min-width: 0;
  vertical-align: middle;
}

a:hover .contact-icon {
  transform: none;
}

.svg-sprite {
  position: absolute;
  width: 0;
  height: 0;
  overflow: hidden;
}

[hidden] {
  display: none !important;
}

.skip-link {
  position: fixed;
  top: -100px;
  left: 1rem;
  z-index: 100;
  padding: 0.75rem 1rem;
  background: var(--navy);
  color: #fff;
}

.skip-link:focus {
  top: 0.5rem;
}

/* ---------- Header ---------- */

.site-header {
  position: sticky;
  top: 0;
  z-index: 50;
  display: flex;
  align-items: center;
  justify-content: space-between;
  height: var(--header);
  padding-inline: var(--gutter);
  border-bottom: 1px solid var(--rule);
  background: var(--canvas);
}

.brand {
  display: flex;
  align-items: center;
  gap: 0.5rem;
  flex: 0 0 auto;
}

.brand-mark {
  width: 2.375rem;
  height: auto;
}

.brand-word {
  display: flex;
  font: 600 1.5rem/1 var(--font-display);
  letter-spacing: -0.03em;
}

.brand-valu {
  color: #0862b6;
}

.brand-gro {
  color: #338f37;
}

.site-nav {
  display: flex;
  gap: 1.875rem;
  font-size: 0.8125rem;
}

.site-nav a {
  position: relative;
  padding-block: 0.75rem;
}

.site-nav a::after {
  content: '';
  position: absolute;
  right: 0;
  bottom: 0.4375rem;
  left: 0;
  height: 1px;
  background: var(--navy);
  transform: scaleX(0);
  transform-origin: left;
  transition: transform var(--fast) var(--ease);
}

.site-nav a:hover::after,
.site-nav a[aria-current]::after {
  transform: scaleX(1);
}

/* ---------- Actions and links ---------- */

.action {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  gap: 1.5rem;
  min-height: 3.125rem;
  padding: 0.875rem 1.5rem;
  border-radius: 999px;
  background: var(--navy);
  color: #fff;
  font-size: 0.875rem;
  font-weight: 600;
  transition: transform var(--fast) var(--ease), background var(--fast), box-shadow var(--fast);
}

.action:hover {
  background: var(--navy-deep);
  box-shadow: 0 0.5rem 1.5rem rgba(32, 57, 88, 0.14);
  transform: translateY(-3px);
}

.action:active {
  transform: translateY(0) scale(0.96);
}

.social-links {
  display: flex;
  flex-wrap: wrap;
  align-items: flex-start;
  gap: 0.75rem;
}

.social-links > a,
.social-links > .email-reveal > summary {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  gap: 1.25rem;
  min-height: 2.875rem;
  padding: 0.625rem 1.125rem;
  border: 1px solid #c5cfbe;
  border-radius: 999px;
  font-size: 0.8125rem;
  transition: background var(--fast), transform var(--fast) var(--ease);
}

.social-links > a:hover,
.social-links > .email-reveal > summary:hover {
  background: #e8e9e3;
  transform: translateY(-2px);
}

.social-links .whatsapp {
  border-color: var(--sage-soft);
  background: var(--sage-soft);
  color: var(--sage-deep);
}

.text-link {
  display: inline-flex;
  align-items: center;
  gap: 1.5rem;
  padding-block: 0.625rem;
  border-bottom: 1px solid currentColor;
  font-size: 0.875rem;
  font-weight: 600;
}

.plain-link {
  display: block;
  margin-top: 1.25rem;
  font-size: 0.8125rem;
  text-decoration: underline;
  text-underline-offset: 0.25rem;
}

.email-reveal {
  min-width: 0;
}

.email-reveal > summary {
  color: inherit;
  font: inherit;
  cursor: pointer;
  list-style: none;
}

.email-reveal > summary::-webkit-details-marker {
  display: none;
}

.email-reveal > summary svg {
  width: 1.125rem;
  height: 1.125rem;
  flex: none;
  fill: none;
  stroke: currentColor;
  stroke-width: 1.5;
  stroke-linecap: round;
  stroke-linejoin: round;
  transition: transform var(--fast) var(--ease);
}

.email-reveal[open] > summary .disclosure-arrow {
  transform: rotate(90deg);
}

.email-panel {
  max-width: 100%;
  margin-top: 0.75rem;
  padding: 0.75rem 0.9rem;
  border: 1px solid var(--rule);
  border-radius: 0.625rem;
  background: var(--paper);
}

.email-panel a {
  display: inline-block;
  max-width: 100%;
  overflow-wrap: anywhere;
  font-size: 0.8125rem;
  text-decoration: underline;
  text-underline-offset: 0.25rem;
}

/* ---------- Home hero ---------- */

.launch-track {
  height: 124svh;
  min-height: 880px;
}

.launch {
  position: sticky;
  top: var(--header);
  height: calc(100svh - var(--header));
  min-height: 680px;
  margin-inline: calc(var(--hero-p, 0) * 20px);
  border-radius: calc(var(--hero-p, 0) * 20px);
  overflow: hidden;
  isolation: isolate;
  background: var(--lavender);
}

.launch-copy {
  position: relative;
  z-index: 2;
  width: 48%;
  max-width: 41rem;
  padding: clamp(4rem, 10svh, 7.5rem) 0 0 var(--gutter);
}

.launch h1 {
  font-size: clamp(2.125rem, 3vw, 2.75rem);
}

.launch h1 > span {
  display: block;
  margin-bottom: 0.125rem;
}

.puffpaws-logo {
  width: 100%;
  max-width: 30.625rem;
  height: auto;
}

.launch h1 .puffpaws-logo {
  margin-left: -0.5rem;
}

.product-line {
  margin-top: 0.625rem;
  font-family: var(--font-display);
  font-size: clamp(1.625rem, 2.7vw, 2.375rem);
  line-height: 1.1;
  letter-spacing: -0.025em;
}

.launch-description {
  margin: 0.5rem 0 1.75rem;
  color: var(--navy-soft);
  font-size: 1rem;
}

.hero-social {
  margin-top: 1.125rem;
}

.launch-cats {
  position: absolute;
  right: 0;
  bottom: 3.25rem;
  z-index: 1;
  width: 62vw;
  max-width: 950px;
  transform-origin: 75% 100%;
}

.launch-cats > img {
  width: 100%;
  height: auto;
}

.scroll-cue {
  position: absolute;
  right: var(--gutter);
  bottom: 1.5rem;
  display: flex;
  align-items: center;
  gap: 0.75rem;
  font-size: 0.6875rem;
}

.scroll-cue i {
  width: 1px;
  height: 1.75rem;
  background: #9196a8;
}

.paw-trail {
  position: absolute;
  z-index: 3;
  width: 10.625rem;
  height: 14.375rem;
  color: var(--purple);
  pointer-events: none;
}

.launch .paw-trail {
  bottom: 3.75rem;
  left: 43%;
}

.paw-trail > span {
  position: absolute;
  bottom: calc(var(--step) * 2.5rem);
  left: calc(var(--step) * 1.375rem);
  width: 1.4375rem;
  height: 1.75rem;
  opacity: 0.18;
  rotate: 20deg;
}

.paw-trail > span:nth-child(even) {
  rotate: 38deg;
  margin-left: 1.5625rem;
}

.paw-trail svg {
  width: 100%;
  height: 100%;
  fill: currentColor;
}

/* ---------- Home sections ---------- */

.product-intro {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  align-items: center;
  gap: 8vw;
  max-width: 90rem;
  margin-inline: auto;
  padding: 6.25rem var(--gutter);
}

.intro-image {
  overflow: hidden;
  border-radius: var(--radius-photo);
  aspect-ratio: 1.12;
}

.intro-image img {
  width: 100%;
  height: 100%;
  object-fit: cover;
}

.intro-copy p {
  max-width: 37ch;
  margin: 1.5rem 0;
  color: var(--navy-soft);
}

.connect {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 8vw;
  padding: 5.3125rem var(--gutter);
  background: var(--wash);
}

.connect > * {
  max-width: 38rem;
}

.connect p {
  max-width: 38ch;
  margin-bottom: 1.5rem;
  color: var(--navy-soft);
}

.about-connect {
  padding-inline: max(var(--gutter), calc((100vw - 90rem) / 2 + var(--gutter)));
}

/* ---------- Product page ---------- */

.product-page {
  max-width: 90rem;
  margin-inline: auto;
  padding: 3.5rem var(--gutter) 5.625rem;
}

.product-showcase {
  position: relative;
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 8vw;
  padding-bottom: 5rem;
}

.product-gallery {
  grid-row: 1;
  grid-column: 1;
  width: 100%;
  max-width: 26.875rem;
  justify-self: center;
  scroll-margin-top: calc(var(--header) + 1.5rem);
}

.media-stage {
  position: relative;
  width: min(100%, 23.125rem);
  aspect-ratio: auto;
  margin-inline: auto;
  overflow: hidden;
  border-radius: var(--radius-film);
  background: var(--lavender);
}

.media-stage video,
.media-stage > img {
  display: block;
  width: 100%;
  height: 100%;
}

.media-stage video {
  aspect-ratio: 9 / 16;
  height: auto;
  object-fit: cover;
}

.media-stage > img {
  object-fit: contain;
}

.media-stage > [data-media-view="features"][hidden] {
  display: flex !important;
  height: auto;
}

.js-ready .media-stage {
  aspect-ratio: 9 / 16;
}

.js-ready .media-stage video {
  aspect-ratio: auto;
  height: 100%;
}

.js-ready .media-stage > [data-media-view="features"][hidden] {
  display: none !important;
}

.gallery-choices {
  display: none;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  gap: 0.375rem;
  margin-top: 1.125rem;
}

.js-ready .gallery-choices {
  display: grid;
}

.gallery-choices button {
  min-height: 2.875rem;
  padding: 0.5rem 0.35rem;
  border: 1px solid var(--rule);
  border-radius: 0.625rem;
  background: transparent;
  font-size: 0.75rem;
  line-height: 1.25;
  transition: background var(--fast), border-color var(--fast);
}

.gallery-choices button[aria-pressed='true'] {
  border-color: #a2b68f;
  background: var(--sage-soft);
}

.gallery-choices button:hover {
  border-color: var(--sage-deep);
}

.gallery-choices button span {
  display: block;
  font-size: 0.6875rem;
  opacity: 0.7;
}

.media-caption {
  display: none;
  margin-top: 0.75rem;
  color: var(--navy-soft);
  font-size: 0.6875rem;
  text-align: center;
}

.js-ready .media-caption {
  display: block;
}

.media-fallback-note {
  margin: 0;
  padding: 0.75rem 1.125rem;
  background: var(--paper);
  color: var(--navy-soft);
  font-size: 0.75rem;
  line-height: 1.45;
  text-align: center;
}

.js-ready .media-fallback-note {
  display: none;
}

.feature-sheet {
  display: flex;
  flex-direction: column;
  height: 100%;
  padding: clamp(1.125rem, 3.5vw, 1.75rem);
  background: var(--paper);
  color: var(--navy);
  text-align: left;
}

.feature-sheet-head {
  padding-bottom: 0.875rem;
  border-bottom: 1px solid var(--rule);
}

.feature-sheet h2 {
  font-size: clamp(1.25rem, 2.2vw, 1.75rem);
  letter-spacing: -0.02em;
}

.feature-list {
  display: grid;
  flex: 1;
  min-height: 0;
  grid-template-rows: repeat(3, minmax(0, 1fr));
  margin: 0;
  padding: 0;
  list-style: none;
}

.feature-item {
  display: grid;
  grid-template-columns: clamp(3.5rem, 24%, 5.25rem) minmax(0, 1fr);
  align-items: center;
  gap: clamp(0.75rem, 4%, 1.25rem);
}

.feature-item + .feature-item {
  border-top: 1px solid var(--rule);
}

.feature-art {
  display: block;
  width: 100%;
}

.feature-art svg {
  display: block;
  width: 100%;
  height: auto;
}

.feature-copy h3 {
  font-size: clamp(1.05rem, 1.65vw, 1.35rem);
  line-height: 1.1;
}

.feature-copy p {
  max-width: none;
  margin-top: 0.35rem;
  color: var(--navy-soft);
  font-size: clamp(0.72rem, 1.15vw, 0.8125rem);
  line-height: 1.45;
}

.buying {
  position: sticky;
  top: calc(var(--header) + 1.75rem);
  grid-row: 1;
  grid-column: 2;
  align-self: start;
  min-width: 0;
  padding-top: 0.375rem;
}

.buying h1 {
  display: flex;
  flex-direction: column;
  align-items: flex-start;
  font-size: clamp(2.375rem, 4vw, 3.75rem);
}

.buying h1 > img {
  width: 100%;
  max-width: 17.5rem;
  margin-left: -0.3125rem;
}

.buying h1 > span {
  margin-top: -0.5rem;
}

.buying > p:first-of-type {
  max-width: 39ch;
  margin: 1.25rem 0;
  color: var(--navy-soft);
  font-size: 0.875rem;
}

.product-jumps {
  display: flex;
  flex-wrap: wrap;
  gap: 1.5rem;
  margin: 1.25rem 0 1.75rem;
  font-size: 0.75rem;
}

.product-jumps a {
  display: flex;
  align-items: center;
  gap: 0.5rem;
  text-decoration: underline;
  text-underline-offset: 0.3125rem;
}

.product-jumps svg {
  width: 0.875rem;
  height: 0.875rem;
}

.packs {
  padding: 0;
  margin: 0 0 1.375rem;
  border: 0;
}

.packs legend {
  margin-bottom: 0.5rem;
  font-size: 0.8125rem;
  font-weight: 600;
}

.choices {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 0.5rem;
}

.choice {
  position: relative;
}

.choice input {
  position: absolute;
  width: 1px;
  height: 1px;
  opacity: 0;
}

.choice span {
  display: flex;
  align-items: center;
  justify-content: center;
  min-height: 3.25rem;
  border: 1px solid var(--rule);
  border-radius: var(--radius-choice);
  background: var(--paper);
  font-size: 0.8125rem;
  font-weight: 600;
  cursor: pointer;
  transition: background var(--fast), border-color var(--fast), transform var(--fast) var(--ease);
}

.choice span:hover {
  border-color: var(--sage-deep);
}

.choice input:checked + span {
  border-color: #a2b68f;
  background: var(--sage-soft);
}

.choice.is-changing span {
  animation: choice-pulse 520ms var(--ease);
}

.price {
  display: flex;
  align-items: baseline;
  gap: 0.75rem;
  margin: 0 0 0.5rem;
}

.price strong {
  font: 500 clamp(2.6rem, 4vw, 3.25rem)/1 var(--font-display);
  letter-spacing: -0.035em;
}

.price span {
  color: var(--navy-soft);
  font-size: 0.8125rem;
}

.delivery {
  max-width: 42ch;
  margin-bottom: 1.5rem;
  color: var(--navy-soft);
  font-size: 0.8125rem;
}

.order-action {
  width: 100%;
}

.ordering-note {
  margin-top: 0.75rem;
  color: var(--navy-soft);
  font-size: 0.6875rem;
}

.buying-dynamic {
  display: none;
}

.js-ready .buying-dynamic {
  display: block;
}

.pack-static {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 0.5rem;
  margin-top: 1.5rem;
}

.js-ready .pack-static {
  display: none;
}

.static-label {
  grid-column: 1 / -1;
  margin-bottom: 0.25rem;
  font-size: 0.8125rem;
  font-weight: 600;
}

.static-choice {
  display: flex;
  align-items: center;
  justify-content: space-between;
  min-height: 3.25rem;
  padding: 0.75rem;
  border: 1px solid var(--rule);
  border-radius: var(--radius-choice);
  background: var(--paper);
  font-size: 0.8125rem;
}

.static-choice:hover {
  border-color: var(--sage-deep);
}

.static-delivery {
  grid-column: 1 / -1;
  margin-top: 0.5rem;
  color: var(--navy-soft);
  font-size: 0.75rem;
}

.product-showcase > .paw-trail {
  top: 1.5625rem;
  right: -1.875rem;
  width: 1.375rem;
  height: 15rem;
  color: var(--sage-deep);
}

.product-showcase > .paw-trail > span {
  bottom: calc(var(--step) * 2.625rem);
  left: 0;
  width: 1.125rem;
}

.product-showcase > .paw-trail > span:nth-child(even) {
  margin-left: 0.5rem;
}

.how-to {
  padding: 4rem 0 4.6875rem;
  border-top: 1px solid var(--rule);
}

.section-heading {
  display: flex;
  align-items: flex-end;
  justify-content: space-between;
  gap: 1.875rem;
}

.section-heading > p {
  color: var(--navy-soft);
  font-size: 0.875rem;
}

.guide-strip {
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  margin-top: 2.5rem;
}

.guide-image {
  position: relative;
  overflow: hidden;
  aspect-ratio: 0.938;
}

.guide-image > img {
  position: absolute;
  top: 0;
  left: calc(var(--panel) * -100%);
  width: 300%;
  max-width: none;
  height: 100%;
  object-fit: cover;
}

.guide-strip figcaption {
  padding: 1.5rem 1.875rem 0 0;
}

.guide-strip h3 {
  font-size: 1.625rem;
}

.guide-strip p {
  max-width: 31ch;
  margin-top: 0.75rem;
  color: var(--navy-soft);
  font-size: 0.8125rem;
}

.image-note {
  margin-top: 1.75rem;
  color: var(--navy-soft);
  font-size: 0.6875rem;
}

.photo-pair {
  display: grid;
  grid-template-columns: 1.2fr minmax(0, 1fr);
  align-items: end;
  gap: 6vw;
  padding-top: 4rem;
  border-top: 1px solid var(--rule);
}

.photo-pair h2 {
  margin-bottom: 2.25rem;
}

.photo-pair > div > img {
  width: 100%;
  border-radius: var(--radius-photo);
}

.photo-pair > figure {
  padding: 1.75rem;
  border-radius: var(--radius-photo);
  background: var(--lavender);
}

.photo-pair > figure > img {
  width: auto;
  max-height: 31.25rem;
  margin-inline: auto;
}

.photo-pair figcaption {
  margin-top: 1.25rem;
  color: var(--navy-soft);
  font-size: 0.6875rem;
  text-align: center;
}

/* ---------- About ---------- */

.about-page {
  max-width: 90rem;
  margin-inline: auto;
  padding: 5.3125rem var(--gutter) 6.875rem;
}

.about-heading {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 1.875rem;
  padding-bottom: 3.125rem;
  border-bottom: 1px solid var(--rule);
}

.about-heading h1 {
  font-size: clamp(3.25rem, 6vw, 5.25rem);
}

.about-heading > img {
  width: 5.625rem;
  height: auto;
}

.about-copy {
  max-width: 47.5rem;
  margin: 3.4375rem 0 0 auto;
}

.about-lead {
  color: var(--navy);
  font: 500 clamp(2rem, 4vw, 3.125rem)/1.15 var(--font-display);
  letter-spacing: -0.025em;
}

.about-copy > p:not(.about-lead) {
  max-width: 57ch;
  margin: 1.75rem 0;
  color: var(--navy-soft);
}

/* ---------- Footer ---------- */

.site-footer {
  padding: 3rem var(--gutter) 1.625rem;
  border-top: 1px solid var(--rule);
}

.footer-inner {
  display: grid;
  grid-template-columns: minmax(0, 1fr) auto;
  gap: 1.875rem;
  max-width: 90rem;
  margin-inline: auto;
}

.footer-brand > p {
  margin-top: 1rem;
  color: var(--navy-soft);
  font-size: 0.75rem;
}

.footer-links {
  display: flex;
  flex-wrap: wrap;
  align-items: start;
  justify-content: end;
  gap: 1.5rem;
  font-size: 0.8125rem;
}

.footer-links a:hover,
.footer-links summary:hover {
  text-decoration: underline;
  text-underline-offset: 0.25rem;
}

.footer-links summary {
  color: inherit;
  font: inherit;
  cursor: pointer;
  list-style: none;
}

.footer-links summary::-webkit-details-marker {
  display: none;
}

.footer-links .email-panel {
  margin-top: 0.5rem;
  padding: 0.625rem 0.75rem;
}

.footer-links .email-panel a {
  font-size: 0.75rem;
}

.copyright {
  grid-column: 1 / -1;
  color: var(--navy-soft);
  font-size: 0.6875rem;
}

/* ---------- Motion ---------- */

@keyframes copy-in {
  from {
    opacity: 0.3;
    transform: translateY(1.5rem);
  }
  to {
    opacity: 1;
    transform: none;
  }
}

@keyframes logo-in {
  from {
    opacity: 0.2;
    filter: blur(3px);
    transform: translateY(1.375rem) rotate(-2deg);
  }
  to {
    opacity: 1;
    filter: none;
    transform: none;
  }
}

@keyframes cat-in {
  from {
    opacity: 0.3;
    transform: translateY(2.8125rem);
  }
  to {
    opacity: 1;
    transform: none;
  }
}

@keyframes paw-walk {
  0% {
    opacity: 0;
    transform: scale(0.65);
  }
  25%,
  65% {
    opacity: 0.5;
    transform: scale(1);
  }
  100% {
    opacity: 0.18;
    transform: scale(1);
  }
}

@keyframes choice-pulse {
  50% {
    transform: scale(0.97);
  }
}

@media (prefers-reduced-motion: no-preference) {
  html {
    scroll-behavior: smooth;
  }

  .launch h1 > span {
    animation: copy-in var(--slow) var(--ease) backwards;
  }

  .launch .puffpaws-logo {
    animation: logo-in 1200ms 120ms var(--ease) backwards;
  }

  .launch-cats {
    animation: cat-in 1500ms 100ms var(--ease) backwards;
  }

  .motion-ready .launch-cats {
    transform: translate3d(calc(var(--hero-p, 0) * -24px), calc(var(--hero-p, 0) * 48px), 0) scale(calc(1.025 - var(--hero-p, 0) * 0.025));
    will-change: transform;
  }

  .motion-ready .launch-copy {
    transform: translateY(calc(var(--hero-p, 0) * -40px));
    opacity: calc(1 - var(--hero-p, 0) * 0.65);
  }

  .motion-ready .reveal {
    opacity: 0.3;
    transform: translateY(2.1875rem);
    transition: opacity var(--slow) var(--ease), transform var(--slow) var(--ease);
  }

  .motion-ready .reveal.in-view {
    opacity: 1;
    transform: none;
  }

  .paw-trail.in-view > span {
    animation: paw-walk 3200ms calc(var(--step) * 260ms) var(--ease) backwards;
  }
}

/* ---------- Responsive ---------- */

@media (max-width: 1000px) {
  .launch-copy {
    width: 52%;
    padding-top: 4.6875rem;
  }

  .launch-cats {
    right: -9vw;
    width: 67vw;
  }

  .hero-social {
    gap: 0.5rem;
  }

  .hero-social > a {
    gap: 0.625rem;
    padding: 0.5625rem 0.75rem;
    font-size: 0.75rem;
  }

  .product-showcase {
    gap: 5vw;
  }

  .product-showcase > .paw-trail {
    right: -0.875rem;
  }

  .product-showcase > .paw-trail > span {
    width: 0.875rem;
  }

  .product-jumps {
    gap: 0.9375rem;
  }

  .buying h1 > img {
    max-width: 15rem;
  }

  .section-heading {
    display: block;
  }

  .section-heading > p {
    margin-top: 1rem;
  }

  .photo-pair > figure {
    padding: 1rem;
  }
}

@media (max-width: 860px) {
  .product-showcase {
    display: flex;
    flex-direction: column;
    gap: 2.375rem;
    padding-bottom: 3.4375rem;
  }

  .buying {
    position: static;
    order: -1;
    width: 100%;
    padding-top: 0;
  }

  .product-gallery {
    max-width: 100%;
  }

  .product-showcase > .paw-trail {
    top: 0.9375rem;
    right: -0.25rem;
  }

  .how-to {
    padding-top: 2.75rem;
  }

  .photo-pair {
    grid-template-columns: minmax(0, 1fr);
    gap: 2rem;
  }
}

@media (max-width: 700px) {
  :root {
    --header: 4rem;
    --gutter: 1.5rem;
  }

  .site-nav {
    gap: 1.25rem;
    font-size: 0.75rem;
  }

  .brand-mark {
    width: 2.0625rem;
  }

  .brand-word {
    font-size: 1.3125rem;
  }

  .launch-track {
    height: 116svh;
    min-height: 850px;
  }

  .launch {
    height: calc(100svh - var(--header));
    min-height: 690px;
  }

  .launch-copy {
    width: 100%;
    max-width: none;
    padding: 2.1875rem var(--gutter) 0;
  }

  .launch h1 {
    font-size: 1.8125rem;
  }

  .launch h1 .puffpaws-logo {
    width: min(82vw, 22.1875rem);
    margin-top: -0.1875rem;
    margin-left: -0.375rem;
  }

  .product-line {
    margin-top: 0;
    font-size: 1.625rem;
  }

  .launch-description {
    margin: 0.1875rem 0 1.125rem;
    font-size: 0.8125rem;
  }

  .launch .action {
    min-height: 2.9375rem;
    padding: 0.6875rem 1.375rem;
    font-size: 0.8125rem;
  }

  .hero-social {
    margin-top: 0.75rem;
  }

  .hero-social > a {
    min-height: 2.5625rem;
  }

  .launch-cats {
    right: -3%;
    bottom: 2.625rem;
    width: 106%;
    max-width: none;
  }

  .scroll-cue {
    right: var(--gutter);
    bottom: 0.9375rem;
    font-size: 0.6875rem;
  }

  .launch .paw-trail {
    right: 0.75rem;
    bottom: 4.0625rem;
    left: auto;
    width: 1.25rem;
    height: 14.375rem;
  }

  .launch .paw-trail > span {
    left: 0;
    width: 1rem;
    height: 1.25rem;
  }

  .launch .paw-trail > span:nth-child(even) {
    margin-left: -0.625rem;
  }

  .product-intro {
    grid-template-columns: minmax(0, 1fr);
    gap: 2.1875rem;
    padding-block: 3.4375rem;
  }

  .product-intro h2 {
    font-size: 2.625rem;
  }

  .intro-copy p {
    margin: 1.25rem 0;
    font-size: 0.875rem;
  }

  .intro-image {
    max-width: 31.25rem;
  }

  .connect {
    grid-template-columns: minmax(0, 1fr);
    gap: 1.75rem;
    padding-block: 3.4375rem;
  }

  .connect h2 {
    font-size: 2.75rem;
  }

  .connect p {
    font-size: 0.875rem;
  }

  .site-footer {
    padding-top: 2.1875rem;
  }

  .footer-inner {
    grid-template-columns: minmax(0, 1fr);
  }

  .footer-links {
    justify-content: start;
    gap: 1.125rem;
    font-size: 0.75rem;
  }

  .product-page {
    padding-top: 1.875rem;
    padding-bottom: 3.4375rem;
  }

  .buying h1 {
    font-size: 2.625rem;
  }

  .buying h1 > img {
    max-width: 14.375rem;
  }

  .buying > p:first-of-type {
    margin: 1.0625rem 0;
    font-size: 0.8125rem;
  }

  .product-jumps {
    margin: 1rem 0 1.5rem;
    font-size: 0.75rem;
  }

  .media-stage {
    width: min(100%, 23.125rem);
  }

  .price strong {
    font-size: 3rem;
  }

  .how-to {
    padding-bottom: 3.4375rem;
  }

  .guide-strip {
    grid-template-columns: minmax(0, 1fr);
    gap: 2.25rem;
    margin-top: 1.5625rem;
  }

  .guide-image {
    aspect-ratio: 1.25;
  }

  .guide-image > img {
    top: 50%;
    height: auto;
    transform: translateY(-50%);
  }

  .guide-strip figcaption {
    padding: 1.25rem 0 0;
  }

  .photo-pair {
    padding-top: 2.75rem;
  }

  .photo-pair h2 {
    margin-bottom: 1.75rem;
  }

  .about-page {
    padding-top: 3.125rem;
    padding-bottom: 3.75rem;
  }

  .about-heading {
    padding-bottom: 2rem;
  }

  .about-heading h1 {
    font-size: 3rem;
  }

  .about-heading > img {
    width: 3.75rem;
  }

  .about-copy {
    margin-top: 2.1875rem;
  }

  .about-lead {
    font-size: 2.1875rem;
  }

  .about-copy > p:not(.about-lead) {
    font-size: 0.875rem;
  }
}

@media (max-width: 359px) {
  .brand-word {
    display: none;
  }

  .site-nav {
    gap: 1.5rem;
    font-size: 0.74rem;
  }

  .launch h1 .puffpaws-logo {
    width: 85vw;
  }

  .launch-copy {
    padding-top: 1.625rem;
  }

  .launch-description {
    font-size: 0.75rem;
  }

  .hero-social > a {
    padding: 0.5625rem 0.6875rem;
  }

  .product-jumps {
    gap: 1rem;
    font-size: 0.6875rem;
  }

  .about-lead {
    font-size: 2rem;
  }
}

@media (prefers-reduced-motion: reduce) {
  html {
    scroll-behavior: auto;
  }

  *,
  *::before,
  *::after {
    animation: none !important;
    transition: none !important;
  }

  .launch-track {
    height: auto;
    min-height: 0;
  }

  .launch {
    position: relative;
    top: 0;
    min-height: 680px;
    margin-inline: 0;
    border-radius: 0;
  }

  .launch-cats,
  .launch-copy {
    opacity: 1 !important;
    transform: none !important;
  }

  .motion-ready .reveal {
    opacity: 1;
    transform: none;
  }
}